SQIRL LA began as a preserves plant for jams of sensual and strange combinations.

Serving their signature strawberry geranium vanilla jam on thick brioche toast plus the, now famous, Sorrel Pesto Bowl, they reinvented classics with homemade lacto-fermented hot sauce and market-driven specials.

They went on to launch a line of highly lauded, coup de force ceramics stamped with the ultimate truism: SQIRL LA, EVERYTHING I WANT TO EAT

Case study for SQIRL 2022