Elevated household tools with a twist.

Tasked with cultivating a brand voice for the launch of Curio, inspired home goods. I took the mystery of its ethos and the innovation of its products to embody a mysteriously dry-witted poet, a timelessly sophisticated flirt.

Curio has been one of the most energizing assignments. I have given voice to its web copy, brochures, packaging & all digital marketing assets including emails, paid & organic social.

With tongue in cheek, I continue to write for those who seek the exceptional and those who expect the unexpected.